Elizabeth Matsoris

Director of CRM at Tory Burch

Elizabeth Mastoris is the Director of Lifecycle Marketing at Tory Burch. In her current role on the CRM team, she is responsible for devising strategies to drive new customer growth and retention, with a focus on optimizing the customer experience through targeted personalization across all digital touchpoints.

While at Tory Burch, she previously led the initiative to improve the brand experience and customer journey on wholesale partner e-commerce sites (including Nordstrom, Bloomingdale’s, Neiman Marcus, Saks Fifth Avenue, amongst others). Earlier in her career, she was an investment banker based in London before pursuing her MBA at NYU Stern to pivot to a career in fashion.